The Raiser's Edge NXT Features
Raiser’s Edge NXT is a complete fundraising and supporter management solution that enables nonprofit professionals to operate more efficiently and raise more support for their missions. See below for more information on all the valuable features packed into Raiser's Edge NXT.
Operate More Efficiently
Raiser’s Edge NXT allows organizations to operate more efficiently by streamlining data, reporting, and processes to set a stable foundation for growth in one smart, all-inclusive cloud solution.
- Regular releases – As a cloud solution, Raiser’s Edge NXT releases new features on a regular basis. Keep an eye on our community each week for details about the latest!
- Donor Management – Enjoy a comprehensive view of your constituents, any time, any place, on any device. Get a complete picture of your constituent interaction in order to more effectively manage your donor relationship. Store generic information, like donor birthdays, and use custom fields to track the details most important to your organization.
- SKY Reporting – To increase the impact on your mission and inform your next steps, it's important to keep your finger on the pulse of your organization's fundraising efforts. With SKY Reporting, you can — at a glance — assess your organization's overall performance and effectiveness. Visualize the performance of actions, campaigns, appeals, and other areas with pre-built dashboards. Connect insights across your organization by creating easily customizable reports. Set goals to improve KPIs and manage your organization’s performance to those goals.
- Lists – In Lists and throughout Raiser's Edge NXT, you can manage groups of records that share characteristics, such as to analyze fundraising activity, review a constituent's giving, or assign relationships to fundraisers. As you work with a list, you can choose and fine-tune criteria to view only specific records and information.
- Work Centers – Bring your organization together, with role-based work centers built specifically to help track individual and team performance, manage portfolios and quickly see last touch points. Smart, prescriptive setup so the information surfaced to you is based on your goals, preferences and activities in the system.
- Needs Attention – To help focus on relationships that need your attention, Raiser's Edge NXT automatically listens to your constituent records and tags them based on special situations such as upcoming birthdays or lapsed giving.
- Attachments – As you cultivate a relationship, track an action's progress, record a donation, or prepare to secure a major gift, you may collect collateral — such as correspondence, artifacts from prospect research, pictures from fundraising events, or presentation files — to create a complete picture of the constituent, action, gift, or opportunity. To save this information, you can upload or link to images, videos, PDFs, Microsoft Word documents, Excel spreadsheets, or other files to the record.
- Notes – To track helpful or important details about a constituent, gift, or action, such as specific interest in your mission or special instructions for a donation, you can save notes on its record. With this information, you can connect with donors at a more personal level as you cultivate relationships and track lessons learned for more effective fundraising.
- Record Security – To limit which information users can access, you can secure records based on selected criteria such as fund or constituent code.
- Batch Gift Entry – An easy-to-use interface for inputting donations helps you save time and money.
- SKY API – Make better decisions by removing data silos. You can easily extend and customize the functionality of your solutions to fit with your organization’s needs.
Reach and Engage New Supporters
Raiser’s Edge NXT makes it easy to reach and engage new donors with acquisition tools that help you communicate and fundraise more effectively to bring new supporters to your organization.
- Data Health Scorecard – Benchmark your data and gain insight into how to improve your results
- Address Updates – Thirty million Americans change their addresses each year. Make sure your database is accurate and up to date!
- Email Marketing – With simple email marketing, it’s easy to engage with supporters and understand the impact of your campaigns across channels.
- Online Giving – Drive revenue on your website, with unlimited online forms that match your website that you can use to take donations, event sign-up registrations, or even membership sign ups.
- Blackbaud Merchant Services – makes payment processing simple, secure, and affordable. Included with Raiser’s Edge NXT, with one low rate and no hidden fees for all credit cards, transaction types, and card categories. You can also enjoy: support for U.S. dollar ACH (direct debit) transactions, detailed reporting, easy bank reconciliation, and mobile payment processing. Blackbaud Merchant Services is PCI-compliant and card data is encrypted and stored in our secure Blackbaud Vault.
- Social Media – Share online donations pages through popular social media outlets, such as Facebook®, Twitter®, and Google+™.
- Direct Mail – Raiser’s Edge NXT is the leading tool for conducting and measuring the success of direct mail campaigns. You’ll benefit from segmentation capabilities through queries, appeal response tracking, and integrated mail merge with Microsoft® Word
- Fundraising Appeal and Acknowledgements Templates – A library of tasteful, appealing, and best-practice plea and acknowledge letters makes sending email messages and direct mail letters easier and more effective
- Campaign Management – Set up as many campaigns as needed to organize your fundraising initiatives. Analyze the effectiveness of appeals and solicitations used to bring in gifts, such as direct mailings, phonathons, auctions, or gala events. Quickly determine which appeals resonate with donors and which to reconsider or tweak for future solicitations.
- Event Mobile App and MobilePay – Simplify your event experience and make fundraising easier to manage with on-the-spot payments and mobile check-ins! Promote and manage your events, from attendee invites to registration and processing. Make sure the day runs smoothly with RSVPs, seating charts, processing payments, mobile and eliminate paper use in the process.
Retain and Expand Existing Supporters
Raiser’s Edge NXT comes standard with the cultivation tools that help you act on key insights to retain your existing donor base and empower them to grow over time.
- Donor Retention Reporting – The goal of your acquisition efforts is to turn new donors into retained supporters who give again and again for the long term. To analyze how many donors give year-over-year and their cash-in-hand giving, Raiser’s Edge NXT provides donor retention metrics track how many of last year's donors remain engaged during the current year.
- Pledge and Recurring Gifts Management – Rest easy knowing that open-ended commitments are properly managed.
- One-Click Acknowledgements – Every organization needs to thank its donors, and Raiser’s Edge NXT provides you with special tools to do so.
- Major Gift Cultivation & Tracking – With moves management, your organization develops donors' interest in your mission through a standard process to identify and acquire prospects, cultivate personal relationships, and generate major gift opportunities. As you determine this process, we recommend these milestones as typical stages to track as prospect statuses.
- Integrated Wealth Ratings – To help determine your constituents' overall wealth, Target Analytics, a division of Blackbaud Inc., automatically screens your individuals and prospects located in the United States — except those marked as deceased or inactive — based on public assets, including: real estate holdings, pension and income data, philanthropic and biographical data, stock ownership, and much more. With this information, you can determine where to focus your fundraising energies and who to ask for larger gifts.
- Next Ask Amount – Raiser’s Edge NXT uses advanced analytics to provide suggested minimum and maximum ask amounts for the constituent's next gift. To determine these ask amounts, Raiser’s Edge NXT considers the donor's giving history, enhanced with profile data to better understand the constituent and estimate their capacity to give. Use these amounts to help identify who to ask for larger gifts and which current annual donors to cultivate into major donors.
- Suggested Donor Type – Raiser’s Edge NXT recommends the type of giving to expect from the constituent based on their giving history, enhanced with profile data to better understand the constituent and estimate their ability to give to your organization. You can use the donor's type to help determine which appeals they receive and how to best cultivate a relationship.
- Planned Gifts – Track planned gifts from when donors commit to them to when your organization pays beneficiaries and receives final payments. On the record of a planned gift, you can view pertinent details and conditions of the contribution.
- everydayhero – Give your supporters the ability to create viral online campaigns that raise awareness, support, and dollars for your cause. EverdayHero provides the tools for supporters to set up personal fundraising pages for your cause, and Online Express enables social sharing to make it easy to share and ask friends and family to give.