WealthPoint allows the staff to acquire new supporters, upgrade existing supporters and enables the cultivation and stewardship of current major donors. Habitat gains insight into where its resources exist and can identify what other organizations its supporters are involved with.
Recently, Habitat performed a WealthPoint screen on a donor who had previously given $10,000 consistently for a few years but had become inactive. Using WealthPoint, Habitat found that the donor owned additional property and a business, and discovered what other organizations he supported. Armed with this information, Habitat tailored a gift proposal for this donor. The donor responded with the gift and Habitat began to strengthen their relationship with him. After receiving Habitat’s annual report, the donor responded with a $50,000 gift without being asked. This was enough to support the construction of an entire house!