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Nonprofit Central

  • overview
  • features


Online Marketing Solution for Organizations of All Sizes

Donors are faced with hundreds of choices when looking for worthy causes to support. At times, the sheer number of organizations and lack of comparative nonprofit information about them can be overwhelming, and in some cases will prevent a donor from giving. When you work at a community foundation, you are all too familiar with this challenge.

Blackbaud Nonprofit Central is an online database connected to Blackbaud NetCommunity. This nonprofit database allows community foundations to connect donors with local nonprofits that meet the donors’ philanthropic interests. Blackbaud Nonprofit Central gives local nonprofits a central place to highlight their mission and gives donors the information they need to give wisely. And it positions you as the center of philanthropy in your community.



Community Foundations can use Blackbaud Nonprofit Central to:

  • Empower your donors to make smart funding decisions with your guidance while maintaining independence.
  • Select what information on your website is accessible to the general public or just select groups
  • Showcase/highlight specific nonprofits.
  • Conduct nonprofit due diligence in one centralized location.
  • Fulfill donor matching requests based on donor interests.
  • Conduct internal grant making reviews - annual budget, application basics, evaluations, etc.
  • Determine standard KPIs to review and compare nonprofits.
  • Access nonprofit profiles anywhere, anytime.
  • Share data with other grant makers.

Donors can use Blackbaud Nonprofit Central to:

  • Search for organizations of interest and view biographical information, program descriptions, success stories, financials, and more.
  • Set key performance indicators (KPIs) based on areas of interest for comparative views of the sector of interest to them. You will be able to govern what KPIs are available to the donor.
  • Recommend specific nonprofits for grants from a donor advised fund. 2nd Tile and Description

Nonprofit Central at a Glance:

How does it work?

Nonprofits complete an online application profile, similar to applying for a grant. You then vet the nonprofit for grant making and impact potential using key performance indicators (KPIs). Once approved, you add the nonprofit to Blackbaud Nonprofit Central. Then, with Blackbaud NetCommunity as your web portal, potential donors can search the database and compare the nonprofit to others like it using criteria such as fundraising expense ratios, staff turnover, and program efficacy.



Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering social good. Serving the entire social good community—nonprofits, foundations, corporations, education institutions, healthcare institutions and individual change agents—Blackbaud connects and empowers organizations to increase their impact through software, services, expertise, and data intelligence. The Blackbaud portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility, school management, ticketing, grantmaking, financial management, payment processing, and analytics. Serving the industry for more than three decades, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada and the United Kingdom. For more information, visit

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